Hear Color
Behr x Spotify

We're making Behr stand out from the competition and changing the way you shop for paint. We're partnering with Spotify to get a swatch of what your favorite music looks like. Color through music, Hear Color


New redesign Behr swatch cards with Spotify Codes

Spotify Codes

We are changing the experience of shopping for paint.
In-store shopping– Scan the Spotify Code on the swatch and hear what hue is right for you.

Shop paint from your playlist

Using the integrated camera you can visualize the color while listening to your favorite music.

OOH Interactive Experience

Our Bus Shelter activation gives people the opportunity to transform their environment with a song.


Maria Covarrubias
Riya Gupta